plan B institution

Distribution research

Summarise the 10 steps of film distribution in a list using your own words.

1. Producer/studio gains rights to film story then the screenplay is developed by writers.
2. Production finance, cast and crew are confirmed.
3. Initial photography is arranged at studios and confirmed settings, followed by post-production.
4. Distributor invites exhibitors and journalists to watch parts of the shoot. This helps to build anticipation for the release.
5. Distributor develops release strategy, considers release date, and takes delivery of a master print of the finished film.
6. Distributor presents the film to BBFC to confirm correct certification. The film is then screened to exhibitors then negotiating agreements to have it shown in cinemas.
7. Distributor's marketing campaign aims to build excitement amongst the target audience and finally launches the film.
8. The British Board of Film Classification certificate are delivered to cinemas a few days before opening. 
9. Film's run extends any number of weeks due to demand, which may be greatened by additional marketing enhancing the appeal for film.
10. Following its run in cinemas, the film is released in other formats (home entertainment, television) 

Ill Manors: Funding and production budget

1. What was the estimated budget for Ill Manors? £100,000
2. Where did the money come from? List the different organisations and companies that contributed funding to Ill Manors. He financed £4,000 and the rest came from Film London namely a programme they offer called Microwave film.
3. How did the Ill Manors budget compare to a Hollywood blockbuster such as Skyfall? The budget for Skyfall is between $150 million and $200 million whereas Ill Manors is only £100,000. So there is a massive difference in the financial capability of these films.

Film London and Microwave Film

1. What is Film London and why does it exist? Film London is a British film institution that promotes filming in London.
2. What is the purpose of Microwave Film? Microwave Film is a programme that Film London runs that will offer financial support to new film directors. 
3. List three other films funded by Microwave Film and embed their trailers in your blog. 

4. Choose one film funded by Microwave film and explain how it compares to Ill Manors (similarities and differences) 

Shifty is similar to Ill Manors because both share the same theme in the film. Both represent the violence that goes on in the streets of London. Also, sharing themes about drugs and drug dealing. Both films are also similar because they appeal to the same target audience, the youth. Also, the protagonist in Shifty is the protagonist from Ill Manors. However this film is different as there is an element of humour whereas Ill Manors didn't. Also, Ill Manors showed themes about prostitution but in Shifty there was nothing regarding those themes.

Distributor: Revolver Entertainment

1. When was Revolver Entertainment created? 1997 Julian Marciano 
2. Revolver Entertainment enjoyed a lot of success with the UK urban drama genre. Find three Revolver films that fit that genre, embed the trailers from YouTube and write about why they were successful.
 

A nice suprise focusing on a London Police officer, and how his feelings towards the criminal element and his own corrupt ways come to a head at the time of the London riots, its well handled, Nick Nevern a english actor has been popping up in a lot of these London gangland efforts, many not great, but he does manage to do some solid work here with lots to chew on, which is great to see.

  

 

Kidulthood was successful because it gave audiences an insight into life into life on the street which was something that was not done before. This was a hit with the target audiences because audience could identify with the characters on screen. Furthermore, it also also gives audiences answers to why they act the way they do. 

Structured around a sweet romance between coke-snorting, self-hating hoodie-on-the-run Cal (Wayne Virgo) and flighty French student Olivier (Marc Laurent), the film draws on timely issues of class struggle and criminal violence to build a convincing picture of gay life at street level. Simplistic, relying on hackneyed depictions of cellphone-wielding happy-slappers and graffitied backstreets. The cast is patchy at best, notably Cal’s stereotypical thug-life cronies, but Virgo grounds the proceedings with a compelling central turn. 

3. Choose one film distributed by Revolver Entertainment and explain how it compares to Ill Manors (similarities and differences). 

This film shares many similarities to iLL Manors. Life of modern day youth in the streets of London is a prominant theme that is seen in both Sket and iLL Manors. Furthermore, violence is seen the Sket trailer, with the women beating up some man. This is parallel to iLL Manors as violence is seen throughout the film. Also, Sket is distinctively set in the streets of London which is synonymous to iLL Manors. However, the gender representation in both films is very different. In iLL Manors, woman are seen as powerless and even seen as objects. But in Sket, women are presented as powerful and strong and equally as capable as men which is the complete opposite to iLL Manors.  

4. Why did Revolver Entertainment go out of business in 2013? This is because consumers have different means of watching films through the internet and through online demand services such as Netflix. This change caused Revolver Entertainment to go out of business because DVD sales were dramatically falling. 

5 How is new technology changing the way films are being distributed? With technology enhancing, films can easily be viewed online thus changing from DVD, to online, internet based methods. 

Gunslinger

1. Visit the Gunslinger website and list the three films currently in development (click on theSlate tab).
2. Research the Gunslinger/Revolver film Shank. Embed the trailer in your blog and explain how it compares to Ill Manors (similarities and differences). 
 

Shank doesn't educate its audience on the same level as ill Manors does. The trailer garnishes gangs and urban an lifestyle in London, whereas iLL Manors rather explains reasons for reckless behaviour rather then praising it. Both films fit the conventions of the british crime drama genre and represents urban lifestyle.


3. List other Gunslinger films that fit the UK urban drama genre. Why does Gunslinger focus on this genre in particular? Kidulthood & Adulthood - Gunslinger's director is sensitive to what messages that its films release regarding the topic of London life. 

4. Research the British social realism genre. How do Gunslinger films fit into the social realism genre? Gunslinger films are different to high-budget Hollywood films because it portrays the side to reality that people tend to ignore or even try to glamourise. This is done through girtty and jarring themes that is evident in the film. 

5.Why does the UK urban drama genre appeal to an audience? The UK urban drama genre is one which a UK audience in particular can identify with as it portrays current social problems, not forgetting the famous sites in London through the settings predominantly being in London. 

Certification 

How does the certification process work at the BBFC?

Examiners evaluate issues such as drugs, discrimination, horror, sex, nudity and violence for when they decide the certificate. Other things such as how the audience made to feel is considered too. 

Think about the certificate of Ill Manors (18 certificate). What is deemed acceptable for an 18 certificate? What is the difference between a 15 certificate and an 18 certificate?

A 15 certificate will tend to leave out or suppress sensitive themes whereas an 18 certificate will present sensitive issues more explicitly. 18 certificate films will also tolerate more hard-core themes more often than a 15 certificate. 

What are the advantages and disadvantages for a film in being given an 18 certificate?

The advantage for an 18 certificate film is that it obstructs audiences that aren't able to cope with the sensitive material from watching. To an extent it preserves the upbringing of the young as they are shielded with sensitive material. However, having an 18 certificate it limits the audience to just 18 and above. This could affect the box office amount as those under 18 won't be eligible to watch.